McNally's Irish Pub Sponsors Premium Level Lounge


The City of Sioux Falls and SMG have reached an agreement with McNally’s Irish Pub to be a marketing partner sponsor for the new Denny Sanford PREMIER Center.

McNally’s Irish Pub will sponsor the premium level lounge and will be the exclusive marketing partner and supplier in the Irish pub category.

“The Denny Sanford PREMIER Center is a perfect fit for McNally’s Irish Pub’s brand and services,” says Nicki Ellerbroek, General Manager and Owner of McNally’s Irish Pub. “Event attendees will sense real Irish hospitality and ‘the craic’—the welcoming, camaraderie, joking, storytelling, and comfort you feel when you have a true Irish pub experience.”

Patrons will be able to enjoy McNally’s Irish Pub’s signature dishes, drinks, and atmosphere at the “McNally’s Premium Irish Lounge” exclusively accessible by all suite, loge box, and other attendees on the premium level.

Naming rights of the lounge are pending City Council approval.

Additionally, McNally’s Irish Pub will have a marketing presence within the venue via digital signage. The sponsorship agreement is for five years and has a total package value of more than $138,000.

“SMG and Ovations are excited that such a well-known, local business will offer their services on the premium level,” stated Terry Torkildson, General Manager of the Denny Sanford PREMIER Center, Sioux Falls Arena, Sioux Falls Convention Center, and Orpheum Theater. “To have McNally’s sponsoring a landmark in our building and offering their products will be a big draw.”

Sponsorships at the Denny Sanford PREMIER Center, Sioux Falls Convention Center, and Sioux Falls Arena will deliver quality exposure to hundreds of thousands of people annually and on a year-round basis. Sponsorship revenue, along with revenue from premium seating sales, will help fund operations in the three facilities.

McNally’s Irish Pub is the eighth sponsor in three categories to be announced:

Title Sponsors

First PREMIER Bank/PREMIER Bankcard
Sanford Health

Signature Partners

The Gas Stop Holiday
KELOLAND Television
Midcontinent Communications

Foodservice Marketing Partners

McNally’s Irish Pub
Papa John’s Pizza

For more information regarding sponsorship opportunities, please contact Ryan Querry with Legends Global Sales at 605-367-4102.

About McNally’s Irish Pub

Delivering an authentic Irish pub experience to the residents of Sioux Falls is what McNally’s Irish Pub does best. At Gathering 2013 in Dublin, Ireland, McNally’s received the Marketing Campaign of the Year Award from Irish Pubs Global, a global network linking the owners and managers of Irish pubs around the world. With rich warm wooden details lit by reflective copper ceilings, lively music, and laughter, McNally’s serves up a place to connect that’s open to the public yet personal. Always full of old stories, McNally’s Irish Pub is that special place that feels like home. All your friends are welcome. To experience “the craic” for yourself, stop in at McNally’s and share your congratulations, and a pint, with Nicki and her staff.

About the Denny Sanford PREMIER Center

The Denny Sanford PREMIER Center is a multipurpose facility that will host many different types of events including hockey, indoor football, basketball, rodeos, concerts, and so much more. The facility features three clubs and offers premium seating including private suites, loge boxes, and club seats. The Denny Sanford PREMIER Center is scheduled to open in the fall of 2014.